This website is dedicated to the concept of Switzerland as a hot bed of ideas, artistic ventures and creative collaborations. Less a blog, than a collection of ART-icles  (most of which were published by www.swisster.ch, a former online newspaper from Switzerland’s largest publishing house or www.swissinfo.ch, the international service of the Swiss Broadcasting Corporation), its aim is to give a small panorama of what makes Switzerland a great place to be living in today. Michèle Laird worked as an arts administrator in Paris, New York and London before settling in Lausanne. She is now a independent arts journalist, whose recent mandates also extend to business, the luxury industry, tourism and wines.

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